Website for chiropractors, with booking that knows a first appointment from a follow-up
The person reading your page last night has two questions before they will book anything: what the letters after your name mean, and whether there is anything going on Thursday. Meanwhile the diary on the desk is the only thing in the building that knows a new patient needs longer than somebody coming back for the third time.
The site runs on your own domain, with SSL, hosting and nightly backups in every plan. From €49 to €199 a month, excluding VAT.
One day, at three points in it
None of these are about how well the clinic is run. They are about the fact that the room and the front desk want the same person at the same moment.
Twenty to eight, before the door is unlocked
Somebody is awake early with a laptop, looking for a chiropractor near them. They are not comparing prices yet. They are working out whether you are registered with the General Chiropractic Council, how long a first appointment runs for, and whether there is anything before work on Thursday.
Answer those three on the page and the booking is made before breakfast. Give them a phone number and opening hours and it waits until tomorrow, if it happens at all.
Half twelve, the phone has gone nine times
You get twenty minutes between patients and the phone takes most of it. Two callers are new and want to know what a first appointment costs. Two want to move next week. One has forgotten what time they are in on Friday.
Not one of those five needs you personally. All five need the diary, and the diary is in the room you have just walked out of with a cup of tea going cold in it.
Ten to six, coats going on
The next appointment gets agreed at the door, in the twenty seconds while somebody is finding a sleeve. Come back in a fortnight, yes, I will ring. Then the day ends, the desk gets tidied, and nothing is written anywhere.
A week and a half later they ring to ask whether the fortnight has passed. That is the quietest way a clinic loses a slot: not a cancellation, just an appointment that was agreed out loud and never made.
Four things that change the week at a clinic
The rest of the product is there too. These are the parts a single handed or two handed practice notices within a fortnight.
The slot is as long as the appointment actually is
The patient chooses the appointment type first and the time second. A new patient booking takes the longer slot, a follow-up takes the shorter one, and the diary only offers what is genuinely there.
Opening hours, the lunch you never take and the Friday you finish at two are all part of the same picture, so what somebody sees on the site is what you can honestly accept. Nobody can put two people in one room at ten past eleven.
Each appointment type carries its own price
The service list holds the name, the length and the pricing type for every kind of appointment you offer: a fixed price for a first visit, a fixed price for a return, a package price for a block paid in advance. You set the numbers yourself and change them whenever you like.
The same entries can carry the practical notes people ring to ask about: what to wear, how much time to allow, where to leave the car.
Confirmation immediately, reminder the day before
The confirmation leaves the moment the booking is made, carrying the date, the appointment type and the address. The reminder follows the day before, while there is still time for somebody to say they cannot make it and for the slot to be used by someone else.
By e-mail this is part of every plan. If your patients read texts and never open e-mail, SMS is a prepaid add-on.
The questions you answer twelve times a week
Do I need a referral. Is the clinic registered. How long is a first appointment. Is there parking. What happens if I have to cancel. Write each answer once, in your own words, and it sits on the page for everyone who would otherwise have rung to ask you.
The assistant on the site draws on that same text, so a question typed at eleven at night gets your answer rather than a guess.
What the appointment list looks like
You write the names and set the prices. This is the shape of it: every entry has a length and a pricing type, and the diary books against both.
Entries can be grouped, so new patients, returning patients and blocks sit under headings of your own rather than in one long list.
What chiropractors ask before they sign up
Yes, and it belongs near the top. Registration details, qualifications and the years you have practised are plain facts about the clinic, and they are the first thing a new patient goes looking for.
That is the point of it. They pick the appointment type, see only the times that are genuinely open for that type, choose one and get a confirmation. Nothing needs to happen at your end until they walk in.
Yes. People and rooms both go in as resources, and each appointment type is tied to what it needs. If the room is taken, no second booking can be made for it, whoever is standing about.
You do not have to, but it is the single thing that turns a reader into a booking. Each appointment type can carry a fixed price or a package price, so a block can be priced differently from a single visit without anybody having to ring and ask.
No. The existing website can be imported, so your text and your appointment types come across, and the builder fills in what is missing. From then on you edit by clicking the pencil icons directly on the page.
There are four plans, from €49 to €199 a month plus VAT. Every one of them runs the site on your own domain with SSL, hosting, nightly backups and support behind it. SMS reminders are bought separately as prepaid credit.
More trades
- PhysiotherapistsPatients book, employers get a written offer.
- Therapists and psychologistsBooking without having to speak to anyone.
- Dental practicesReminders that keep the chair from standing empty.
- OsteopathsFirst visit and follow-up as separate bookings.
- Veterinary practicesBooking against both a vet and a room.
- Dog groomersSlot length per breed, an eight week rhythm.
- All trades
Get the clinic online
Tell it what the clinic does in a few sentences, or point it at the site you have now, and the AI builder puts together a first version with your appointment types, your prices and a working diary. Then you change anything you like by clicking the pencils on the page.
The site runs on your own domain, with SSL, hosting and nightly backups in every plan. From €49 to €199 a month, excluding VAT.